After a looohhnng hiatus, I have decided to capture my impressions so I can revisit them years from now and feel all nostalgic.. also a simpler reason is - I feel a strong need to save nuggets of widom from great thinkers that I come across in the books I read. So here goes the first one...
Dan and Chip Heath, I bow to you!! I read the first chapter of SWITCH and found this nugget. It is succinct (my Rider got the message), appealed to my Elephant and offers a 'Path' and actually got me to want to save it.
The Heath brothers offer an interesting insight into the inner workings of 'Change' and offer a lovely 3-pronged framework for effecting change. They have drawn an analogy to human psyche by breaking it into the Analytical (Rider) part and the Emotional (Elephant) part. Then they offer that to effect a change in someone appealing to their Rider is not sufficient and will not last. So here is their finding:
• Direct the Rider. What looks like resistance is often a lack of clarity. So provide crystal-clear direction. ('Some' is not a number, 'Soon' is not a time)
• Motivate the Elephant. What looks like laziness is often exhaustion. from having to forcibly change. The Rider can't get his way by force for very long. So it's critical that you engage people's emotional side—get their Elephants on the path and cooperative. (Appealing to people's emotions is way more powerful than convincing them analytically.)
• Shape the Path. What looks like a people problem is often a situation problem. We call the situation (including the surrounding environment) the "Path." When you shape the Path, you make change more likely, no matter what's happening with the Rider and Elephant. (Offer smaller portions if you want people to eat less..)
I am blessed with two 'subjects' that I can apply this wisdom on. My subjects come with what looks like a lifetime supply of situations that will challenge me both emotionally and analytically and then some.
Bring them on girls! I just learned the formula..
Dan and Chip Heath, I bow to you!! I read the first chapter of SWITCH and found this nugget. It is succinct (my Rider got the message), appealed to my Elephant and offers a 'Path' and actually got me to want to save it.
The Heath brothers offer an interesting insight into the inner workings of 'Change' and offer a lovely 3-pronged framework for effecting change. They have drawn an analogy to human psyche by breaking it into the Analytical (Rider) part and the Emotional (Elephant) part. Then they offer that to effect a change in someone appealing to their Rider is not sufficient and will not last. So here is their finding:
• Direct the Rider. What looks like resistance is often a lack of clarity. So provide crystal-clear direction. ('Some' is not a number, 'Soon' is not a time)
• Motivate the Elephant. What looks like laziness is often exhaustion. from having to forcibly change. The Rider can't get his way by force for very long. So it's critical that you engage people's emotional side—get their Elephants on the path and cooperative. (Appealing to people's emotions is way more powerful than convincing them analytically.)
• Shape the Path. What looks like a people problem is often a situation problem. We call the situation (including the surrounding environment) the "Path." When you shape the Path, you make change more likely, no matter what's happening with the Rider and Elephant. (Offer smaller portions if you want people to eat less..)
I am blessed with two 'subjects' that I can apply this wisdom on. My subjects come with what looks like a lifetime supply of situations that will challenge me both emotionally and analytically and then some.
Bring them on girls! I just learned the formula..
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